Japanese-language FairWild brochure for industry now available

November 17 2011 - Japan is one of the world's main importers and consumers of plant resources. Many plant-derived products and ingredients can be found on the Japanese market: in traditional Kampo medicines, aromatics, cosmetics, spices and herbal teas. “It means that Japanese consumers have a big part to play in the survival and sustainable use of the world’s flora.” said Kahoru Kanari, Senior Programme Officer of TRAFFIC East Asia – Japan.

 The private sector can play a key role in the trade of medicinal plant products by providing consumers with the opportunity to purchase responsibly-sourced goods. “Japanese industry can lead the way by ensuring sustainable plant sourcing. Adhering to voluntary standards such as FairWild can usefully support such efforts by private companies.”

 The brochure, produced with the kind support of the Keidanren Nature Conservation Fund, supports greater involvement from Japanese companies by providing information on the FairWild Standard and certification scheme. It explains the Standard's concept and scope, its uniqueness, how certification operates and how industry can participate.

This information is available for download here as a brochure or a longer info sheet.